Profile
Saxo Bank was founded in 1992 by Co-CEOs Lars Seier Christensen and Kim Fournais. Saxo Bank was among the first financial institutions in the world to develop an Internet-based information and investment trading platform. From the outset, the Bank emphasised technology as a vital element for being competitive in the online trading industry. With a worldwide client base, Saxo Bank has been recognised for the excellence of its technology and the services it provides. A fully licensed and regulated European bank, Saxo Bank has built a global base of individual retail clients, corporations and financial institutions from its headquarters in Denmark and numerous regional offices. Since receiving European bank status in June 2001, Saxo Bank has positioned itself as a leading player in online trading thanks to its superior client service, competitive pricing and its focus on developing industry-leading trading platforms.
What we do
Saxo Bank is a fully regulated specialist in investment and trading services catering to investors and institutional clients. Using SaxoTrader, SaxoWebTrader and SaxoMobileTrader, the award-winning, multi-asset online platforms, clients all over the world can trade FX, CFDs, Stocks, Fixed income, Futures, Commodity CFDs, ETFs, Options and other derivatives. Saxo Bank has a proven track record and is a trusted business facilitator for licensed financial institutions. Our White Label Solution programme combines the Bank's technology, resources and liquidity with our institutional client´s local market knowledge, regional expertise and language skills. By using Saxo Bank's technology, large institutional banks and smaller brokers, can offer their clients the best trading platform without investing in developing their own IT solutions.
Client types
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Retail clients: Saxo Bank has brought professional trading to retail investors by providing them with direct access to global capital markets. Retail investors, like professional traders, have access to market news and analysis in the equity, futures and FX markets. For CFDs, Stocks, Futures and other financial asset classes, Saxo Bank delivers fast and reliable price feeds, including an online subscription tool that provides clients with access to live prices from more than 25 exchanges and news providers. Saxo Bank regularly organises local investment seminars to help clients and other investors understand topics such as online FX trading, how to trade a CFD, or how to use Saxo Bank’s trading platforms to achieve the best possible results from trading the financial markets.
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Introducing brokers: Saxo Bank is an experienced and reliable business facilitator for more than 250 Introducing Brokers all over the world. Catering to money and portfolio managers, Saxo Bank provides a trusted brand and the perfect set-up for all those who trade on behalf of clients, as well as brokers with self-trading clients and, of course, those who offer both options. Working with Saxo Bank opens the door to new business development opportunities. This can help the Introducing Brokers grow and accelerate the product range they offer, as well as increasing their client base and improving trading performance.
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White label solutions: One of the main advantages offered by Saxo Bank to regulated wholesale clients is a white label solution. It is built around a customised version of Saxo Bank’s trading platforms branded under the White Label Client´s name. Saxo Bank offers the technology, the knowledge and the complete infrastructure to enable the Bank’s White Label Clients to enter or expand their range in the online trading market. The solution is built around a customised version of the SaxoTrader platform and is presented under the Client´s own name. But it goes well beyond that. Saxo Bank’s White Label Programme combines the multi-asset platform with integrated front- and back-office infrastructure, real-time risk management, client-base development tools, as well as dedicated partner services and go-to-market strategies to help White Label Clients effectively enter, grow and optimise their business.
Saxo Asset Management
Saxo Bank offers professional portfolio management to wealthy individuals and institutions. Private Banking and Asset Management are areas of increasing significance for the bank. The acquisitions of Sirius Capital Management and Capital Four Management, and the 51% stake in Global Evolution, have secured a stronger Nordic presence in portfolio management. The asset management activities of the bank now include management expertise for fixed income, equities, corporate bonds and emerging market products.
Financial results
Following a record year in 2008, net profit ended at DKK 201 million in 2009. Being an online trading and investment bank not engaged in traditional lending activities and not dependant on traditional loan financing business, Saxo Bank’s business model has proven successful and largely resilient to the financial crisis.
Expansion
2009: Saxo Bank opened offices in Milan, Dubai, Madrid, Prague, Amsterdam and Athens. The bank purchased Sirius Capital Management and later the entire share capital of Capital Four Management and 51% of Global Evolution to strengthen its asset management activities.
In September, ESFG and its subsidiary BES Group increased its share holding in Saxo Bank to 10 percent and agreed to sell shares to Saxo Bank representing 25 percent of the capital of Banco Best, the online subsidiary of ESFG and BES Group.
2008: In January, ESFG, the financial services holding company, and its subsidiary BES Group, Portugal's largest private bank, took a five percent share in Saxo Bank.
In May, Saxo Bank acquired French Broker Cambiste which later became Saxo Banque France. One month later, Saxo Bank Japan was launched.
2007: In August, the Bank opened a representative office in Beijing and in September Saxo Bank Switzerland opened.
2006: Saxo Bank opened its first two offices outside Copenhagen. In March, the London office opened in Canary Wharf, and in November, Saxo Capital Markets Pte. Ltd. opened in Singapore.
2005: In June, General Atlantic, LLC, a global private equity investment firm, invested DKK 728 million (about USD127 million) in Saxo Bank.
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